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Optimize Magazine •

Recently, CMP Media launched a new magazine geared toward C-Level (cool term, eh?) executives - CEO, CIO, CXO...

The goal of this site was to bring the magazine's contents to the web while maintaining the print edition's clean, crisp look.

Functioning as the Art Director on the project, I met with the editorial staff and hashed out an initial wireframe mockup. From these mockups, I designed a homepage that would reflect the high end nature of the publication. An additional set of subpage designs were derived from this template.

Leading the production team was an exciting experience, making sure the final html code was pixel perfect to the Photoshop mockups.

Result: The total time from launch to finished product was less than two months, impressive for content oriented site of this magnitude.

I personally think that this is a fabulous magazine and I recommend signing up for a free subscription (if you qualify) from the site. Guest columnists have included Arizona Diamondback manager Bob Brenly. The articles and topics are relevant to leaders across all industries.

Awards include the American Society of Business Publication Editors (ASBPE) "Best New Web Publication" Award


© Kevin Dolorico, 2003
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